More Than A Dj - Craig Mills
Any and everything! More Than A DJ! Eargasmic!
Sunday, May 27, 2012
The Top 9 Things Every Artist Should Know For A Successful Career In The Music Industry

In the music industry, for every one person that succeeds, hundreds fail.
I’ve put together a list of some of the things you can do, and avoid, to properly prepare for your foray into the music business, or to strengthen what you’ve already built during your stint in this snake-filled industry.
1. DO THE RESEARCH
Watching BET every day (or American Idol) does not qualify you to work in this industry. Read all the books, and study the websites and blogs every day to learn who’s who and what’s going on behind the scenes in the music industry. Follow the behind the scenes folks on Twitter, not just the famous artists. See who they talk with frequently, what they say to each other, and what issues are important to them. Ask questions (specific ones like “how do 360 Deals adversely and positively affect artists in today’s economy?,” not general or selfish ones like “how do I get started in the music business?”, or “how come you never return my calls?” or my personal least favorite one: “Follow me back!”).2. DO VOLUNTEER OR INTERN
Very few people enter the music industry without doing some free labor of some sort, unless they start their own businesses. Working under a legitimate, well connected person in this industry can be more valuable than any money you could have ever been paid. Even if you decide to start your own management company, record label, or be a publicist, it’s important to gain some knowledge, connections, and experience in this business prior to going out on your own. Hey, P Diddy started as an intern.3. DO BUILD RELATIONSHIPS
This is a “who you know” business. You need to build real and lasting relationships with people. The bulk of paid work and opportunities that you get will be referred by someone else. I can’t even begin to tell you the number of paying jobs I’ve helped people get in this industry—not because they asked me to do so, but because someone mentioned they needed a road manager, or marketing person, or good publicist, or radio promoter, and I’ve plugged in folks I know and respect. I don’t hook up friends, I hook up people who are right for the job. They tend to go further in positions and make me look good for recommending them.4. DO NOT BURN BRIDGES
I have burnt a lot of bridges in this industry, but they have all been well thought out, planned, and as a last resort. This is an ego driven business and there’s nothing worse than insulting someone and then finding yourself in a meeting with that person years later needing something from them.5. DO NOT ASSUME
There’s so much that goes on in this industry behind the scenes that you can’t possibly assume you know what’s going on. When you are at the Barbershop talking about why an artist got shelved or signed, you look stupid for speculating. If you’re at a party talking about the latest rapper getting arrested based on what you read on the internet, you’re an idiot.6. DO NOT ALWAYS BE “ALL ABOUT THE MONEY”
Being fiscally smart is a good thing. Always attaching a price to everything you do will get you left behind. Even the top folks at the most successful companies have their pro-bono and spec projects that they work on strictly for the love. If you are seen as being all about the money, you will gain a reputation of being a “culture vulture,” and those who are willing to pitch in and work free on special projects or special events will surpass you in their careers.7. DO SURROUND YOURSELF WITH LEGITIMATE PEOPLE
This industry is really just a minute big. We all know who the fuck boys (and fuck girls) are. If you are so desperate to get into this business by working for or coming up under a scumbag (artist or company), expect to always be seen as a scumbag. And if you end up working for a snake because you didn’t know any better, too bad! See #1 above.8. DO BE LOYAL, BUT NOT LOYAL TO A FAULT
Loyalty is one of the most important traits in this industry (or in life). Misplaced loyalty is not. You can do the right thing, but if you do the right thing in loyalty but for the wrong person, you can really get burned. I’ve seen people take bullets and razor cuts for their team, but then watched the team not make a call, pay a hospital bill, pay for funerals, fund the bid, or even visit the family. Be loyal to those who will be loyal to you in return.9. DO NOT BE BLINDED BY FAME
Fame is attractive and intoxicating. Do not trade your money or dignity for fame. It is fleeting, short lived, and those who have it will try to fight to keep it (but never succeed)—even at your expense. Just being “down” with an artist doesn’t make you famous or rich. It makes you just another groupie. And when you leave that camp, even though you’ve moved on, the stigma of you selling out to be a groupie stays forever. See any famous sidekick for proof of this fact.These are just a few thoughts to help you move forward in your career in the music business, behind the scenes. Truth is, maybe ten people reading this out of all of the tens of thousands will still be in this industry next year, and maybe one or two will really succeed.
Credit : AddictedtoSuccess.com
Urban Beach Week partygoers take it slow Sunday; Best of the Best concert kicks off at 4 p.m.
Partygoers and sun worshippers in town for Urban Beach Week were slow to get started Sunday.
Perhaps they were still recovering from last night.
From dusk until the sun started to peek over the horizon, scantily clad men and women packed the restaurants, bars and nightclubs that line Ocean Drive. They threw back beers and mixed drinks, and grinded to the electric South Beach beats.
The streets were fairly quiet Sunday afternoon.
The main event Sunday is the Best of the Best concert at Bayfront Park in downtown Miami. The festivities kick off at 4 p.m. and will feed the after-parties scheduled for various South Beach clubs.
More than 250,000 people are in Miami for the annual hip-hop/rap festival known as Urban Beach Week. The event draws celebrities, hip-hop fans and revelers from all over the world.
Over the past decade, Urban Beach Week has become known for its over-the-top parties and fashions. But previous outings have been marred by bad behavior and tensions between partygoers and police.
This year, police presence was heavy but relaxed. There were officers on golf carts, bikes and atop viewing towers.
The crowd, however, was relatively orderly, police said.
Seventy-nine people were arrested on Saturday, bringing the total number of arrests to 228, police said.
By contrast, 107 people were arrested on Saturday last year.
“It’s pretty quiet, right?” said Miami Beach Commissioner Ed Tobin, a police academy graduate who has been a critic of the event.
There was, however, a wild incident Saturday across the MacArthur Causeway, the 3-mile roadway that connects South Beach to the mainland.
Not far from The Miami Herald, police shot and killed a naked man who had allegedly attacked another man and began eating his face. The incident made headlines worldwide and snarled traffic for hours.
The victim remained hospitalized at Jackson Memorial Hospital on Sunday. His condition was not known.
Saturday night marked the celebration’s peak. The streets were busy, but navigable. There was little pushing as people shuffled by. The crowds oozed positive energy.
Outside the clubs, people waited patiently and the bouncers moved with confident efficiency. Inside, the VIP sections were overflowing.
Crystal Lipford, a 23-year-old Memphis native, was back for her fifth Urban Beach Week.
“I keep coming back for the people,” said Lipford, flashing a neon yellow purse. “And it’s Miami!”
Elizabeth Lopez, 22, spent the night at Cameo. She noticed a difference between this year and last, she said.
“It’s a little calmer because of what happened last year,” said Lopez, a student at American InterContinental University, referencing a fatal police shooting during last year’s event.
The thousands who came to party Memorial Day weekend had barely shaken off the previous night’s partying by lunchtime Sunday.
Couples napped on picnic blankets. Muscular men did chin-ups in Lummus Park. Guys with caps rolled down Ocean Drive on their skateboards.
It could have been any weekend in South Beach, but for the barricades, police towers and mobile command centers.
Sitting on a rock wall in Lummus Park, four friends from Middletown, New York sipped on margaritas between brunch at the Bentley and Best of the Best concert.
They had partied at Mango’s Tropical Cafe on Ocean Drive until 4 a.m. the night before.
Perhaps they were still recovering from last night.
From dusk until the sun started to peek over the horizon, scantily clad men and women packed the restaurants, bars and nightclubs that line Ocean Drive. They threw back beers and mixed drinks, and grinded to the electric South Beach beats.
The streets were fairly quiet Sunday afternoon.
The main event Sunday is the Best of the Best concert at Bayfront Park in downtown Miami. The festivities kick off at 4 p.m. and will feed the after-parties scheduled for various South Beach clubs.
More than 250,000 people are in Miami for the annual hip-hop/rap festival known as Urban Beach Week. The event draws celebrities, hip-hop fans and revelers from all over the world.
Over the past decade, Urban Beach Week has become known for its over-the-top parties and fashions. But previous outings have been marred by bad behavior and tensions between partygoers and police.
This year, police presence was heavy but relaxed. There were officers on golf carts, bikes and atop viewing towers.
The crowd, however, was relatively orderly, police said.
Seventy-nine people were arrested on Saturday, bringing the total number of arrests to 228, police said.
By contrast, 107 people were arrested on Saturday last year.
“It’s pretty quiet, right?” said Miami Beach Commissioner Ed Tobin, a police academy graduate who has been a critic of the event.
There was, however, a wild incident Saturday across the MacArthur Causeway, the 3-mile roadway that connects South Beach to the mainland.
Not far from The Miami Herald, police shot and killed a naked man who had allegedly attacked another man and began eating his face. The incident made headlines worldwide and snarled traffic for hours.
The victim remained hospitalized at Jackson Memorial Hospital on Sunday. His condition was not known.
Saturday night marked the celebration’s peak. The streets were busy, but navigable. There was little pushing as people shuffled by. The crowds oozed positive energy.
Outside the clubs, people waited patiently and the bouncers moved with confident efficiency. Inside, the VIP sections were overflowing.
Crystal Lipford, a 23-year-old Memphis native, was back for her fifth Urban Beach Week.
“I keep coming back for the people,” said Lipford, flashing a neon yellow purse. “And it’s Miami!”
Elizabeth Lopez, 22, spent the night at Cameo. She noticed a difference between this year and last, she said.
“It’s a little calmer because of what happened last year,” said Lopez, a student at American InterContinental University, referencing a fatal police shooting during last year’s event.
The thousands who came to party Memorial Day weekend had barely shaken off the previous night’s partying by lunchtime Sunday.
Couples napped on picnic blankets. Muscular men did chin-ups in Lummus Park. Guys with caps rolled down Ocean Drive on their skateboards.
It could have been any weekend in South Beach, but for the barricades, police towers and mobile command centers.
Sitting on a rock wall in Lummus Park, four friends from Middletown, New York sipped on margaritas between brunch at the Bentley and Best of the Best concert.
They had partied at Mango’s Tropical Cafe on Ocean Drive until 4 a.m. the night before.
“They played some reggae, which we appreciated,” said Heatherine Crooks, who is Jamaican. “We danced our feet off.”
Said Patticia Deer: “Miami tun up.”
Urban Beach Week brought an eclectic group out to South Beach.
Kyle Sandberg, 26, stood in the intersection at Eighth and Ocean and tried to convince the people passing him by that their evils ways and gangsta rap have doomed them.
“Love compels us to tell you that you’re on your way to hell,” his sign read in big letters.
It’s safe to say Sandberg’s message wasn’t well received.
“Hallelujah,” one passerby yelled sarcastically.
Sandberg said he and his friend Doug Berry had intended to preach a message of love and freedom. But they had to abandon their post early after an angry crowd gathered in front of them and police threatened to throw them in jail.
A half block north, Luis de Jesus and half a dozen Colombian, Cuban, Puerto Rican and Panamanian friends came out for what once used to be a weekly congregation of percussionists. They beat Afro-Cuban rhythms on congas and struck a cowbell and clave.
Mary Quintana from Hialeah and Matt Muentes from Coral Gables danced until they were out of breath.
“This is culture,” said Edwin Torres in between strikes of the congas.
Then, there was Pitbull.
The Miami music mogul met with hundreds of fans at Gulf Liquors on 17th Street and Alton Avenue.
Fans lined the block waiting for Mr. 305. Most dressed the part. The men wore summer suits and women wore dresses. One woman shouted that she had been waiting for three hours for the opportunity to hug her idol.
Perhaps no one was happier to meet Pitbull than Millie Diaz.
Diaz, who was born without vocal chords, flew from Salt Lake City through a grant from the Make a Wish Foundation.
“She is in heaven right now,” said Isabel Feliciano, Diaz’s mother. “She's been telling the world that she was going to meet Pitbull today.”
Pitbull took the time to meet with every fan. At the end of the event, he exited out the back entrance with a trail of his fans wishing him good luck and goodbye.
“He smells so good,” said one fan as he left.
Credit : Miami Herald
Read more here: http://www.miamiherald.com/2012/05/27/2819931_p2/urban-beach-week-partygoers-take.html#storylink=cpy
Afrojack Changes Miami Venue for Jacked Summer Tour to Mansion, Adds Second Gig
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"Just found out some of my shows are postponed till November [because] of production delays," he tweeted earlier this morning. "Maybe [I'll] just go back to blackroom [and] strobes."
Though his June 16 gig in Miami was spared postponement, production delays did trigger a venue change. Rather than playing the Klipsch Amphitheater at Bayfront Park as originally scheduled, Afrojack's taking over Mansion and adding a second show on June 15 at the expense of Miami's intrastate rival city, Tampa.
A show at that city's Florida State Fair Expo Hall was one of several gigs scrapped from the Jacked tour, "a super dance music party" billed as "one of the world's most popular club nights."
The Grammy-winning DJ and producer also nixed Atlanta from this summer's tour and added a set at Pompano Beach's Club Cinema.
According the official press release, "Ticket holders will need to purchase a new ticket for the new venue and can receive a full refund on the current ticket from the original point of purchase....
"Afrojack and his team apologize for any inconvenience this may cause to those who have purchased tickets. He hopes that you will join him at the new venue for a one of a kind experience only found at 'Jacked!'"
Credit : Miami New Times
Memorial Day Weekend On Miami Beach Is a Gangsta's Paradise
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This is a public service announcement to all the African American visitors coming to Miami Beach for Memorial Day weekend. There are a few things you need to know when you cross over the causeways to party in the city that doesn't really want you there, but wants to take your money. Here are the new rules you will have to abide by unless you want your black ass to end up in Dade County Jail:
- You cannot walk the streets with an open container of booze. Typically, the city doesn't enforce public drinking laws, but we all know you black people can't handle your liquor. Dozens of police officers from multiple agencies will be enforcing a "zero tolerance" policy up and down Fifth Street, Ocean Drive and Collins and Washington avenues, so watch your back.
- Don't even think about coming to South Beach if you are faded, have an expired tag or a suspended driver's license, an outstanding bench warrant, or owe your baby momma child support. In addition to DUI checkpoints on the MacArthur Causeway on Friday and Saturday, the cops are also going to use license plate scanners to track just about every car coming from the mainland to snatch your ass.
- Forget about using the Venetian Causeway to dodge the police because it's off limits to black people who don't live on Miami Beach.
- Racial profiling is in full effect.
- Price gouging is legal. So don't complain when the valet charges you $100 to take your car, the nightclubs charge you $50 to get in and $1,000 for a bottle and a table, and the hotels make you pay $1,000 per night.
These measures are just a dog and pony show by the city's government to make the residents think they are doing something to crack down on the partying that goes on during Memorial Day Weekend. See, the city refuses to take ownership of Memorial Day Weekend with an organized event like the Essence Festival in New Orleans where you have a mix of hip-hop, R&B, and jazz. But the hotel and the nightclub owners don't want that because they need the reckless thugs who spend money without blinking and ruin it for the law-abiding visitors.
The city of Miami Beach wants to create a gangsta's paradise.
Credit : Miami New Times
Saturday, May 26, 2012
America's cell phone laws, state by state
Memorial Day weekend is one of the premiere road trip holidays. According to the American Automobile Association, more than 30 million people will hit the road this weekend, averaging 642 miles each. That means, for many, crossing state lines. And nowadays, that's more confusing than ever. Speed limits may vary, but at least those are posted. Cell phone laws, however, are much more confusing.
For example, if you were driving from Michigan to Florida, you could legally text while driving in Ohio and Florida, where there are no laws banning it. But in between, it's illegal, as 38 states have laws against texting while driving.
There are 10 states where you couldn't hold my phone to my ear, as these states ban drivers from using hand held devices and require hands-free cell phone use.
Younger drivers, those with learners permits or under 18, may face stricter enforcement in some states, though it's unclear exactly how a cop can figure out someone's age at 70 miles per hour.
Of course, some cities have their own laws, as well, banning everything from texting while driving to dancing with girls. Make sure you know those laws as well. Or, just stay home, no one really wants to go to Bomont anyway. To see exactly what your state's laws are regarding cell phone use while driving, check out the Insurance Institute for Highway Safety listing or scroll through the maps in our gallery above.
Credit : AutoBlog
Rides : 2013 BMW 7 Series facelift gets more tech, updated engines

The
new 2013 BMW 7 Series is here. The flagship model series of the BMW
fleet embodies sporting elegance, refined powertrain technology and
luxurious comfort in equal measure.
As seen on the newer models, the turn signals are now part of the housing of side mirrors. At the back, chrome stripes connect reflectors. The tailights’ shape remains unchanged while featuring a darker red color.
Inside, there’s a new multi-function instrument panel, with a large screen that takes the place of conventional dials. The instruments are now presented using different colours and graphics depending on the driving mode selected, and provide situation-specific information such as status and function displays. The Control Display in the centre of the instrument panel has also benefited from visual and technical improvements and now uses high-resolution 3D graphics.
Additionally, BMW has added a new 1,200-watt Bang & Olufsen High End Surround Sound System and an optional Rear Seat Entertainment package with a new 9.2-inch monitor.
The revised international BMW 7-Series line-up includes four petrol engines, three diesels and a second-generation hybrid model, the ActiveHybrid 7, which is available in right-hand-drive for the first time.
The entry-level 190kW/310Nm 3.0-litre inline-six BMW 730i is 13 per cent more fuel efficient than before, using 8.6 litres per 100km and emitting 199g of CO2 per kilometre.
The 740i and long-wheelbase 740Li get the N55 inline six-cylinder engine with the now-familiar single twin-scroll turbocharger, rated at 315 horsepower and 330 pound-feet of torque. Paired with BMW’s eight-speed Steptronic automatic transmission, the powertrain is roughly 20 percent more efficient in EU combined cycle testing.
As expected – making its debut on the 7-Series is BMW’s new 3.0-liter tri-turbocharged inline-six diesel, first seen in the M550d xDrive. In the all-wheel drive 750d xDrive, the diesel unit is rated at 375hp (381PS) and 740Nm (546 lb-ft) allowing for a zero to 100km/h (62mph) acceleration time of only 4.9 seconds and a limited top speed of 250km/h (155mph).
For the ActiveHybrid, BMW promises fuel consumption figures of 6.8 l/100km and CO2 emissions at 158g/km. The 0-100km/h sprint is listed at a still quite sharp 5.7 seconds.
All of the 2013 BMW 7-Series range gets auto start-stop, brake energy regeneration, and ECO PRO mode.
Integral Active Steering is available on rear-drive 7-Series models, adding rear-wheel steering to the Active Steering system to improve handling and maneuverability.
Friday, May 25, 2012
Check Out The All New 2013 Nissan Altima
38 Special

2,500 rpm in a family sedan generally isn't a whole lot to get excited about. In fact, it's traditionally closer to idle speed than anything offering the possibility of real entertainment. But each and every one of those 2,500 revolutions in this 2013 Nissan Altima offers a frisson of excitement when whirling away in concert. Why? Because they add up to 100 mph. In a four cylinder.
Process that for a minute: 2,500 revs = 100 mph in a 2.5-liter normally aspirated four-door kinshlepper. This, friends, is impressive. We first verified the figure for ourselves during a prototype drive at Nissan's Arizona proving grounds back in March. More real-world numbers include 2,000 rpm at 80 mph and just 1,450 rpm at 60 mph. Credit the Altima's Continuously Variable Transmission, which has been extensively reworked for this new model. Seventy percent of the transmission's parts are new, and internal friction has been reduced by up to 40 percent through a battery of small tricks including redesigned internals swimming in lower viscosity oil. The transmission has a super-wide 7.0 gear ratio spread and reprogrammed control logic to help the keep all four pots on boil as necessary.
Of course, it's still a CVT, which is to driving enthusiasts what Mark Zuckerberg is to the Amish. But Nissan's Xtronic unit at least makes a good go of it, thanks to a sport mode that introduces shift points to create a physical and auditory experience similar to that of a traditional torque converter automatic. To be fair, the revs don't plunge quite as far as they would in a slushbox, but it keeps the engine in the meat of its powerband and still delivers a pretty convincing performance, even when subjected to aggressive throttle openings. Either way, those awkward "stretched rubberband" CVT moments are kept to the bare minimum, only rearing their head when the accelerator is buried in the carpet, and just for a moment. Under most circumstances, we imagine most Altima drivers probably won't even notice they own a CVT.



Speaking of engines, Nissan once again offers a pair of them: the QR25DE 2.5-liter four seen here, good for 182 horsepower at 6,000 rpm and 180 pound-feet of torque at 4,000 rpm, and the VQ35DE 3.5-liter V6 with 270 horses at 6,000 rpm and 258 lb-ft at 4,400 rpm. Either way, you'll get the CVT – Nissan axed the base manual transmission back in 2010.
Thanks to other weight-saving measures throughout the car, Nissan says the Altima has lost weight and is now the lightest car in its segment, weighing as little as 3,108 pounds. Even the top-spec SL V6 tips the scales at just 3,355 pounds, which company officials gleefully point out is lighter than all rivals – even those packing two fewer cylinders. Thus, even though Nissan has taken a pass on forced induction and direct injection, it still claims best-in-class performance and fuel economy.

The headline number for this Altima isn't its 0-60 time or horsepower count, it's all about fuel economy. Nissan isn't being shy about touting its 38 miles per gallon highway estimate for the four-cylinder. In fact, it's so proud that announcements trumpeted the figure all along our bucolic drive route: giant "38 mpg" banners on hay bales, direction signs – Nissan even painted it on the side of a barn. It's a figure worth bragging about, of course, besting the upcoming 2013 Ford Fusion and 2012 Chevrolet Malibu Eco, not to mention the usual suspects from Toyota, Honda, Volkswagen and Korea Inc. Combined with an 18-gallon tank, that gives the Altima a bladder-perforating range of 680+ miles, tops in the segment. The more powerful V6 chips in with a respectable 22 mpg city and 31 mpg highway.




Like just about every other new family car these days, the drive for efficiency led Altima engineers to electric power steering for improved efficiency. Such setups reduce power draw on the engine but typically do so at the expense of steering feel. To combat this, Nissan's system employs a hydraulic rack powered by an electrically driven pump. The hybrid setup is a bit more complex, but a back-to-back flog with its Camry, Accord and Sonata nemeses on an Arizona handling course revealed that the hybrid setup is as mutually beneficial a relationship as Miranda Kerr and her Victoria's Secret hardware: the union results in good weighting, excellent directional accuracy and appreciably better feedback. At the end of the day, the Altima is still a front-wheel-drive family sedan riding on all-seasons rubber, but the difference is palpable.
As before, the Altima quickly outs itself as one of the best-handling cars in the segment, with well-controlled primary and secondary impacts and nicely snubbed body control. The 2012 Altima was no slouch in the handling department, but could feel stiff-legged at times (particularly the V6). This new generation feels both better connected and more composed, with minimal body roll and a pleasingly firm comportment. We didn't hammer on them too much, but brakes (discs all 'round – 11.7-inch up front, 11.5-inch rear) also get the job done with progressive pedal feel and appropriate weighting.



Nissan's new Active Understeer Control system won't have you hanging the tail out, a plume of low-rolling resistance rubber in your wake, but by dragging the inside front brake during hard cornering to increase yaw moment, the sedan will dig into corners with a bit more tenacity. The system cannot be independently shut off, but is extinguished when the stability control system is defeated. No matter, it's so subtle that you won't notice it at work.
If there were a single area where the exiting Altima needed a dramatic rethink, it was inside. While the outgoing car's ergonomics were solid, unkind plastics, middling switchgear, a tight back seat and a general lack of warmth dominated the cabin. For 2013, well-grained soft-touch plastics frame legible instruments and a well-organized center stack, and the so-called "Zero Gravity" NASA-inspired seats proved all-day comfortable and supportive in the bends. There's also a new four-inch color multi-function display sandwiched between the speedometer and tachometer that keeps tabs on everything from the trip meter to navigation and Pandora, and it's artfully canted forward for improved perspective and ease-of-focus. Rear seat space has improved, but still comes across as a bit tight for class standards, especially compared to the Passat's NBA-spec accommodations. Like the exterior, the cabin's overall aesthetic hedges toward the conservative, but given the segment, that's appropriate. As it is, the Altima's new digs are at or near the top of the class.




Our top-spec SL tester included everything from heated power leather seats and a moonroof to a heated steering wheel and Bose stereo, and the optional $1,090 Tech Package (navigation + blind spot, lane departure and moving obstacle detection systems) and few peripheral add-ons (rear spoiler, mud guards and floor mats) brought the as-tested price to $30,590, including $780 in delivery fees. That's a thick stack of bills, but even the base $21,500 2.5 is equipped with Bluetooth telephony and streaming audio, Easy Fill tire inflation and remote keyless entry. Nissan expects the $24,100 SV to be the volume model, and it comes with remote start, dual-zone climate control, XM, rearview camera and hands-free text messaging. 3.5 V6 models start at $25,360 and add 18-inch alloys and paddleshifters.
As well equipped as the Altima is, looking across the aisle at its competition, there are still some missing options beginning to creep into the segment, including seat cooling, rear seat heaters, panoramic moonroof and telematics (OnStar, Blue Link), and you'll have to pop for a loaded V6 in order to get Xenon headlamps. Make no mistake, though, there's still a boatload of equipment here.

In fact, there's enough luxury character now overall that we couldn't help but wonder aloud if the newly matured Altima won't eat away at pricier Maxima sales. (Of course, we've wondered about this before, too). Nissan officials assure us that despite their mechanical and now visual similarities, Maxima buyers are very different than Altima customers, with average transaction prices around $30,000, versus around $24k for Altima. In fact, the company notes it shifted just under 60,000 Maximas last year, best in segment and handily topping rivals including the Buick LaCrosse, Toyota Avalon and Volkswagen CC, not to mention near-luxury players like the Acura TL. That's all well and good, of course, but until the next-generation Max arrives, this new V6 Altima offers a comparable (better?) interior with similar performance for a bunch less cash, so let's hope dealers don't park the two cars too close together. Speaking of related models, the Altima Coupe will soldier on into 2013 as-is, but its future remains uncertain.
Despite its status as an aging product, Nissan's old Altima quietly became America's second best-selling car behind Toyota's almighty Camry just last year. Unlike Tennessee Governor Bill Haslam, officials we spoke with are downplaying going after the sales crown, but with class-leading fuel economy, performance and massively improved accommodations, this Tennessee-built sedan clearly packs the ammunition to give Team Akio a serious run for its money. Who knows, the 2013 Altima might even snag more than its fair share of the family-minded enthusiast's dollar... CVT and all.
Credit : Autoblog

Vital Stats
- Engine:
- 2.5L I4
- Power:
- 182 HP / 180 LB-FT
- Transmission:
- CVT
- 0-60 Time:
- 7.1 Seconds
- Drivetrain:
- Front-Wheel Drive
- Curb Weight:
- 3,108 LBS
- Seating:
- 2+3
- Cargo:
- 15.4 CU-FT
- MPG:
- 27 City / 38 HWY
- MSRP:
- $30,590 as tested
2,500 rpm in a family sedan generally isn't a whole lot to get excited about. In fact, it's traditionally closer to idle speed than anything offering the possibility of real entertainment. But each and every one of those 2,500 revolutions in this 2013 Nissan Altima offers a frisson of excitement when whirling away in concert. Why? Because they add up to 100 mph. In a four cylinder.
Process that for a minute: 2,500 revs = 100 mph in a 2.5-liter normally aspirated four-door kinshlepper. This, friends, is impressive. We first verified the figure for ourselves during a prototype drive at Nissan's Arizona proving grounds back in March. More real-world numbers include 2,000 rpm at 80 mph and just 1,450 rpm at 60 mph. Credit the Altima's Continuously Variable Transmission, which has been extensively reworked for this new model. Seventy percent of the transmission's parts are new, and internal friction has been reduced by up to 40 percent through a battery of small tricks including redesigned internals swimming in lower viscosity oil. The transmission has a super-wide 7.0 gear ratio spread and reprogrammed control logic to help the keep all four pots on boil as necessary.
Of course, it's still a CVT, which is to driving enthusiasts what Mark Zuckerberg is to the Amish. But Nissan's Xtronic unit at least makes a good go of it, thanks to a sport mode that introduces shift points to create a physical and auditory experience similar to that of a traditional torque converter automatic. To be fair, the revs don't plunge quite as far as they would in a slushbox, but it keeps the engine in the meat of its powerband and still delivers a pretty convincing performance, even when subjected to aggressive throttle openings. Either way, those awkward "stretched rubberband" CVT moments are kept to the bare minimum, only rearing their head when the accelerator is buried in the carpet, and just for a moment. Under most circumstances, we imagine most Altima drivers probably won't even notice they own a CVT.



Speaking of engines, Nissan once again offers a pair of them: the QR25DE 2.5-liter four seen here, good for 182 horsepower at 6,000 rpm and 180 pound-feet of torque at 4,000 rpm, and the VQ35DE 3.5-liter V6 with 270 horses at 6,000 rpm and 258 lb-ft at 4,400 rpm. Either way, you'll get the CVT – Nissan axed the base manual transmission back in 2010.
The Altima has lost weight and is now the lightest car in its segment.Early rumors suggested that this fifth-generation model might go with a four-cylinder-only lineup like Hyundai, Kia and Chevrolet, but Nissan has elected to stick with updates of its current powerplants. That's not the black mark you might think it is: We have a longstanding love affair with Nissan's VQ series and the four cylinder has been a solid performer as well.
Thanks to other weight-saving measures throughout the car, Nissan says the Altima has lost weight and is now the lightest car in its segment, weighing as little as 3,108 pounds. Even the top-spec SL V6 tips the scales at just 3,355 pounds, which company officials gleefully point out is lighter than all rivals – even those packing two fewer cylinders. Thus, even though Nissan has taken a pass on forced induction and direct injection, it still claims best-in-class performance and fuel economy.

Nissan isn't being shy about touting its 38 mpg highway estimate for the four-cylinder.We had a second chance earlier this week to drive production-intent cars on the winding roads around Nissan North America's Nashville, Tennessee, headquarters, and chose to focus on the 2.5 liter, because consumers tend to as well – V6 models only make up about 10 percent of Altima sales. For 2013, the QR25 receives a modest seven-horsepower bump, thanks in part to variable valve timing on both intake and exhaust cams, a reworked ECU and a new intake manifold. We found the four to be a likeable drive partner, with good power and smoothness and little in the way of four-cylinder thrash, even hovering near its 6,200 rpm redline. Nissan says the four-cylinder will run to 60 mph in 7.1 seconds, which would put it at the head of its segment.
The headline number for this Altima isn't its 0-60 time or horsepower count, it's all about fuel economy. Nissan isn't being shy about touting its 38 miles per gallon highway estimate for the four-cylinder. In fact, it's so proud that announcements trumpeted the figure all along our bucolic drive route: giant "38 mpg" banners on hay bales, direction signs – Nissan even painted it on the side of a barn. It's a figure worth bragging about, of course, besting the upcoming 2013 Ford Fusion and 2012 Chevrolet Malibu Eco, not to mention the usual suspects from Toyota, Honda, Volkswagen and Korea Inc. Combined with an 18-gallon tank, that gives the Altima a bladder-perforating range of 680+ miles, tops in the segment. The more powerful V6 chips in with a respectable 22 mpg city and 31 mpg highway.




Like just about every other new family car these days, the drive for efficiency led Altima engineers to electric power steering for improved efficiency. Such setups reduce power draw on the engine but typically do so at the expense of steering feel. To combat this, Nissan's system employs a hydraulic rack powered by an electrically driven pump. The hybrid setup is a bit more complex, but a back-to-back flog with its Camry, Accord and Sonata nemeses on an Arizona handling course revealed that the hybrid setup is as mutually beneficial a relationship as Miranda Kerr and her Victoria's Secret hardware: the union results in good weighting, excellent directional accuracy and appreciably better feedback. At the end of the day, the Altima is still a front-wheel-drive family sedan riding on all-seasons rubber, but the difference is palpable.
The Altima quickly outs itself as one of the best-handling cars in the segment.Of course, the best steering setup in the world doesn't matter a lick if it's bolted to a chassis with more flip-flopping than an election year. Through a bit of magic (okay, strategically placed high-strength steel and a new front tower brace and rear parcel shelf reinforcement), the 2013 Altima's body weight is down while both overall size and stiffness is up. The sedan rides atop the same 109.3-inch wheelbase as last year, but its track is wider front and rear, the overall footprint is larger by about an inch in each direction, and the whole works sits about an inch lower. Suspension is still a front strut and rear multi-link array, but Nissan has spent development time and dollars where it counts: the multi-link includes novel connected bushings for better camber supervision in hard cornering and all Altimas come standard with pricy Sachs dampers as well as front and rear and anti-roll bars.
As before, the Altima quickly outs itself as one of the best-handling cars in the segment, with well-controlled primary and secondary impacts and nicely snubbed body control. The 2012 Altima was no slouch in the handling department, but could feel stiff-legged at times (particularly the V6). This new generation feels both better connected and more composed, with minimal body roll and a pleasingly firm comportment. We didn't hammer on them too much, but brakes (discs all 'round – 11.7-inch up front, 11.5-inch rear) also get the job done with progressive pedal feel and appropriate weighting.



Nissan's new Active Understeer Control system won't have you hanging the tail out, a plume of low-rolling resistance rubber in your wake, but by dragging the inside front brake during hard cornering to increase yaw moment, the sedan will dig into corners with a bit more tenacity. The system cannot be independently shut off, but is extinguished when the stability control system is defeated. No matter, it's so subtle that you won't notice it at work.
The look strikes us as more mature than dynamic, somewhere between the racy Sonata and sober Passat.Styling is best described as evolutionary, with a look that builds on the outgoing model's design while borrowing elements from Nissan's own Maxima and Infiniti M. The overall appearance strikes us as more mature than dynamic, somewhere between the opinion-splitting "look at me" raciness of the Sonata and the Teutonic sobriety of VW's Passat. Projector headlamps come standard, as do LED taillamps. Overall, we like the look, particularly the way the sunlight plays on some of the sheetmetal's deep-draw contours, but there's arguably an overreliance on chrome to communicate the car's premium aspirations, particularly in the front grille.
If there were a single area where the exiting Altima needed a dramatic rethink, it was inside. While the outgoing car's ergonomics were solid, unkind plastics, middling switchgear, a tight back seat and a general lack of warmth dominated the cabin. For 2013, well-grained soft-touch plastics frame legible instruments and a well-organized center stack, and the so-called "Zero Gravity" NASA-inspired seats proved all-day comfortable and supportive in the bends. There's also a new four-inch color multi-function display sandwiched between the speedometer and tachometer that keeps tabs on everything from the trip meter to navigation and Pandora, and it's artfully canted forward for improved perspective and ease-of-focus. Rear seat space has improved, but still comes across as a bit tight for class standards, especially compared to the Passat's NBA-spec accommodations. Like the exterior, the cabin's overall aesthetic hedges toward the conservative, but given the segment, that's appropriate. As it is, the Altima's new digs are at or near the top of the class.




Our top-spec SL tester included everything from heated power leather seats and a moonroof to a heated steering wheel and Bose stereo, and the optional $1,090 Tech Package (navigation + blind spot, lane departure and moving obstacle detection systems) and few peripheral add-ons (rear spoiler, mud guards and floor mats) brought the as-tested price to $30,590, including $780 in delivery fees. That's a thick stack of bills, but even the base $21,500 2.5 is equipped with Bluetooth telephony and streaming audio, Easy Fill tire inflation and remote keyless entry. Nissan expects the $24,100 SV to be the volume model, and it comes with remote start, dual-zone climate control, XM, rearview camera and hands-free text messaging. 3.5 V6 models start at $25,360 and add 18-inch alloys and paddleshifters.
Make no mistake, there's a boatload of equipment here.One other trick bit of tech is Nissan's aforementioned blind spot, lane departure and moving obstacle detection systems, all of which rely on a single wide-angle rearview camera with integrated washer and dryer. The novel setup works as advertised and is a simpler and more elegant solution than the radar-based systems that are more costly and blemish one's rear bumper with circular sensors.
As well equipped as the Altima is, looking across the aisle at its competition, there are still some missing options beginning to creep into the segment, including seat cooling, rear seat heaters, panoramic moonroof and telematics (OnStar, Blue Link), and you'll have to pop for a loaded V6 in order to get Xenon headlamps. Make no mistake, though, there's still a boatload of equipment here.

In fact, there's enough luxury character now overall that we couldn't help but wonder aloud if the newly matured Altima won't eat away at pricier Maxima sales. (Of course, we've wondered about this before, too). Nissan officials assure us that despite their mechanical and now visual similarities, Maxima buyers are very different than Altima customers, with average transaction prices around $30,000, versus around $24k for Altima. In fact, the company notes it shifted just under 60,000 Maximas last year, best in segment and handily topping rivals including the Buick LaCrosse, Toyota Avalon and Volkswagen CC, not to mention near-luxury players like the Acura TL. That's all well and good, of course, but until the next-generation Max arrives, this new V6 Altima offers a comparable (better?) interior with similar performance for a bunch less cash, so let's hope dealers don't park the two cars too close together. Speaking of related models, the Altima Coupe will soldier on into 2013 as-is, but its future remains uncertain.
Despite its status as an aging product, Nissan's old Altima quietly became America's second best-selling car behind Toyota's almighty Camry just last year. Unlike Tennessee Governor Bill Haslam, officials we spoke with are downplaying going after the sales crown, but with class-leading fuel economy, performance and massively improved accommodations, this Tennessee-built sedan clearly packs the ammunition to give Team Akio a serious run for its money. Who knows, the 2013 Altima might even snag more than its fair share of the family-minded enthusiast's dollar... CVT and all.
Credit : Autoblog
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